Welcome to the Great Outside

Meet Sierra
We’re pretty into the outside, and we want to help other people get out there too. Walk your dog around the block, try out hiking, master child’s pose – however you get active, we’ll cheer you on (and more importantly, help you save on the gear you need).
Our History

Delivering value
Our buyers are always on the lookout for epic brands at teeny, tiny prices. We pass those savings on to our customers in store and online, which means you can score all the gear you need at prices generally 20‑60% less than department and specialty store prices.*
How We Do it

Your new favorite store
Prepare to get lost in a vast selection of epic finds. Whether you’re in need of some last-minute hiking boots or are simply in the mood to browse outdoor gear, Sierra is your destination. And since the merchandise in your local store is always changing, you never know what you’ll find for your outdoor adventures.
find a store

*Savings based on comparison to regular prices of comparable items at full-price department or specialty retailers. Styles vary by store and online.

gear up for your favorite activities
Shop Hiking
Shop Camping
Shop Watersports
Shop Running
Shop Ski & Snow
Show us how you get outside

Give @SierraOfficial a follow, then tag us to share your travels, new hobbies, and epic finds.

Find something to do outside

Discover a new corner of your neighborhood, take in a new national park, or even pick up another hobby. We’re here to lend a hand while you try something for the first time or the 500th.

Find a National Park
Read Our Buying Guides
Check Out Our Videos
Explore Our Blog

We’re proud to partner with some pretty epic organizations to help more kids get outside.